IKEA Disobedients Manifesto


IKEA Disobedients is a response to the world’s most important architectural actor, IKEA, and its promotion of homes as “independent republics” made of comfort and familiarity. Comprising alternative pop-up showrooms around the world, online-distributed movies, and the hacking of IKEA products; IKEA Disobedients reappropriates IKEA’s transmedia strategy to empower alternative domesticities, where otherness and engagement are encountered.

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